SYNTHOS AI Strategy Group
Last Updated: October 2025
SYNTHOS AI Strategy Group (“SYNTHOS AI,” “we,” “us,” or “our“) respects your privacy and is committed to protecting your personal information. This Privacy Policy describes how we collect, use, disclose, and protect information when you visit our website or interact with us.
1. WHO WE ARE
We are SYNTHOS AI Strategy Group, a Calgary-based strategic intelligence synthesis firm. We provide real-time intelligence synthesis, strategic narrative development, and decision support services to executives, investors, and institutional decision-makers.
2. SCOPE OF THIS POLICY
This Privacy Policy applies to personal information we collect through:
- Our website and digital properties
- Communications with prospective clients
- Events, newsletters, and marketing activities
- General business interactions
This Policy does not cover professional client engagements or strategic intelligence services, which are governed by separate client agreements with additional privacy and confidentiality protections.
3. PERSONAL INFORMATION WE COLLECT
3.1 Information You Provide Directly
- Contact Information: Name, email address, phone number, company, job title
- Communication Content: Messages, inquiries, and feedback you send us
- Event Registration: Information when you register for events or webinars
- Newsletter Subscriptions: Email preferences and communication choices
3.2 Information Collected Automatically
- Website Usage: Pages visited, time spent, referring websites
- Technical Information: IP address, browser type, device information
- Analytics Data: Aggregated usage patterns and website performance data
3.3 Information from Third Parties
- Professional Networks: Publicly available professional information
- Business Databases: Industry and contact information from legitimate business sources
- Authentication Partners: When you use third-party login services
4. HOW WE USE YOUR INFORMATION
We use personal information for the following purposes:
4.1 Business Communications
- Respond to inquiries and provide information about our services
- Manage professional relationships and communications
- Send newsletters and updates (with your consent)
4.2 Website Operations
- Provide and improve website functionality
- Analyze usage patterns and optimize user experience
- Ensure website security and prevent unauthorized access
4.3 Marketing and Events
- Promote our services and thought leadership content
- Organize and manage events, webinars, and professional forums
- Personalize communications based on your interests
4.4 Legal and Business Operations
- Comply with legal obligations and respond to legal requests
- Protect our rights and prevent fraud or security incidents
- Support business operations and internal analysis
5. LEGAL BASIS FOR PROCESSING
Under Canadian privacy law (PIPEDA), we process your personal information based on:
- Consent: When you provide explicit consent (newsletters, marketing)
- Legitimate Interests: For business communications and website operations
- Legal Obligations: To comply with applicable laws and regulations
- Contractual Necessity: To fulfill our agreements and provide services
6. HOW WE SHARE YOUR INFORMATION
We may share personal information with:
6.1 Service Providers
- Technology vendors (website hosting, analytics, email services)
- Professional advisors (legal, accounting, consulting)
- Event management and marketing service providers
6.2 Business Partners
- Co-hosts of events or webinars
- Strategic partners for joint initiatives
- Professional networks and industry associations
6.3 Legal Requirements
- Government authorities, when required by law
- Law enforcement in response to valid legal requests
- Protection of our rights and prevention of harm
6.4 Business Transfers
- In connection with mergers, acquisitions, or business transfers
- To successors or assigns of our business operations
7. INTERNATIONAL TRANSFERS
Our primary operations are in Canada. When we transfer personal information internationally, we ensure appropriate safeguards are in place, including:
- Standard contractual clauses with service providers
- Adequacy decisions by privacy authorities
- Your explicit consent where required
8. DATA RETENTION
We retain personal information only as long as necessary for the purposes described in this Policy:
- Website Analytics: Up to 24 months
- Marketing Communications: Until you unsubscribe or object
- Business Communications: 7 years for business records
- Legal Requirements: As required by applicable law
9. DATA SECURITY
We implement appropriate technical and organizational measures to protect your personal information:
- Encryption of data in transit and at rest
- Access controls and authentication systems
- Regular security assessments and monitoring
- Employee training on privacy and security practices
While we use industry-standard security measures, no system is completely secure, and we cannot guarantee absolute security.
9.1 ETHICAL AI AND HUMAN OVERSIGHT
SYNTHOS AI may use artificial intelligence systems to enhance data organization and insight synthesis. All AI-assisted processes operate under human oversight to ensure accuracy, ethical compliance, and privacy protection. We do not use AI systems that autonomously access, process, or disclose personal information.
10. YOUR PRIVACY RIGHTS
Under Canadian privacy law, you have the right to:
10.1 Access and Correction
- Request access to your personal information
- Correct inaccurate or incomplete information
- Receive information about our privacy practices
10.2 Consent Management
- Withdraw consent for marketing communications
- Object to certain uses of your personal information
- Update your communication preferences
10.3 Data Portability and Deletion
- Request a copy of your personal information in a portable format
- Request deletion of your personal information (subject to legal obligations)
To exercise your rights, contact us at [privacy@synthosai.com] or use the contact information below.
11. COOKIES AND TRACKING TECHNOLOGIES
Our website uses cookies and similar technologies to:
- Enable essential website functionality
- Analyze website usage and performance
- Remember your preferences and settings
- Provide relevant content and communications
You can manage cookie preferences through your browser settings. Some website features may not function properly if you disable cookies.
12. MARKETING COMMUNICATIONS
We may send you marketing communications about:
- Our services and thought leadership content
- Industry insights and strategic intelligence updates
- Events, webinars, and professional forums
You can opt out at any time by:
- Clicking the unsubscribe link in emails
- Contacting us directly at [privacy@synthosai.com]
- Updating your preferences through our website
13. THIRD-PARTY WEBSITES
Our website may contain links to third-party websites. We are not responsible for the privacy practices of these external sites. We encourage you to review their privacy policies before providing any personal information.
14. CHILDREN’S PRIVACY
Our services are not directed to individuals under 18 years of age. We do not knowingly collect personal information from children. If we become aware that we have collected information from a child under 18, we will delete it promptly.
15. CHANGES TO THIS POLICY
We may update this Privacy Policy periodically to reflect changes in our practices or applicable law. We will post updated versions on our website and notify you of material changes through appropriate means.
16. CONTACT US
If you have questions about this Privacy Policy or our privacy practices, or to exercise your privacy rights, please contact us:
SYNTHOS AI Strategy Group
Privacy Officer
Calgary, Alberta, Canada
Email: info@synthosstrategygroup.com
For complaints about our privacy practices, you may also contact the Office of the Privacy Commissioner of Canada at www.priv.gc.ca.
